The NexRank team at work
12+
Years of Expertise
Our Story

Built by SEOs,
for Ambitious Brands

NexRank was founded in 2012 by a team of search engineers who were frustrated with agencies selling vanity metrics and black-box strategies. We built the agency we wished existed — one that treats organic search as a revenue channel, not a reporting exercise.

Over twelve years, we've grown from a three-person consultancy to a 40+ specialist team serving clients across six continents. What hasn't changed is the principle we started with: every decision we make is tied to a measurable business outcome, and every client deserves the same transparency and rigour we'd expect ourselves.

200+
Brands Scaled Globally
97%
Client Retention Rate
$50M+
Organic Revenue Attributed
30+
Markets Worldwide
What Drives Us

Our Mission & Vision

Two complementary commitments — one for how we work today, one for where we're taking our clients tomorrow.

M
Our Mission

Make organic search a genuine revenue engine — for every client we work with.

We exist to close the gap between SEO activity and business results. Too many brands invest in search without ever connecting their rankings to revenue. Our mission is to change that: building campaigns where every action is tied to a measurable outcome, and every report tells a story that makes business sense — not just marketing sense.

  • Revenue-first reporting, not vanity metrics
  • Full transparency on strategy and spend
  • Sustainable growth that compounds over time
V
Our Vision

To become the most trusted SEO partner for ambitious, growth-stage brands worldwide.

We're building toward a world where the best brands in every category chose organic as their primary growth channel — not because it's cheap, but because it compounds, it's defensible, and when done right, it generates more qualified buyers than any paid channel can. NexRank wants to be the team that makes that a reality for 1,000 brands.

  • 1,000 brands with dominant organic presence
  • Setting the global standard for SEO accountability
  • A team every specialist is proud to be part of
Why NexRank

Nine Reasons Brands Choose Us

What makes working with NexRank feel different from every agency you've tried before.

Revenue Attribution

We track organic all the way to revenue — not just traffic or rankings.

Dedicated Expert Team

Named SEO strategists, writers, and engineers assigned to your account from day one.

100% White-Hat

Every tactic is sustainable and Google-compliant. We've never had a client penalised.

Live Performance Dashboard

Real-time visibility into rankings, traffic, leads, and link growth — 24/7.

Fast Implementation

Technical fixes and content delivered on rapid cycles — not quarterly batch releases.

Custom Strategy Every Time

Your strategy is built from scratch around your market, competitors, and goals.

The People Behind the Results

Meet the Team

Senior specialists, not rotating generalists. Every client gets a named team with deep expertise in their industry.

Ryan Kowalski
Ryan Kowalski
Founder & CEO

12 years running enterprise SEO campaigns. Ex-Google. Speaks at BrightonSEO and SearchLove annually.

Sarah Mitchell
Sarah Mitchell
Head of Technical SEO

Former software engineer turned technical SEO specialist. Expert in Core Web Vitals, crawl optimisation, and JS-rendered sites.

James Liu
James Liu
Head of Content Strategy

Built content programmes generating 10M+ monthly organic sessions. Specialist in topical authority and E-E-A-T.

Amy Wilson
Amy Wilson
Head of Digital PR & Links

8 years in digital PR and editorial link acquisition. Has secured placements in Forbes, TechCrunch, and the FT.